The True Position Secures Innovate UK Grant for Groundbreaking Project
- Donna Lyndsay

- Nov 11
- 2 min read
Driving Innovation in Location Technology through Strategic Investment in Geospatial AI

UK 06/11/2025 – The True Position, a new entrant in advanced location and positioning solutions, is delighted to announce its success in receiving grant funding from Innovate UK for its latest research and development initiative. This project aims to revolutionise the landscape of location technology, offering transformative benefits across industries that need transparency into where things are, to understand risks to people, supply chains, the planet, and profits, and to identify investment opportunities.
The Network for Greening the Financial System warns that if global temperatures rise to 2.7°C by 2100, the economic impact on companies could reach USD 25 trillion by 2050. Addressing this challenge, the proposed solution aims to connect financial systems more directly to the planet by increasing transparency through a global database of verified asset locations. This initiative tests how to leverage multi-modal AI, Machine Learning, and geospatial data to create authoritative location identifiers for use by financial institutions and multinational corporations, thereby enhancing the resilience of their investments and positively impacting their operations.
By addressing longstanding challenges of knowing where strategic assets are located, True Position’s innovative approach is set to empower organisations with new capabilities, driving efficiencies and unlocking greater insights into investments and supply chains. The project will foster collaboration with industry partners, financial services sector stakeholders, and communities across the globe, ensuring the technology is suited to real-world applications and delivers value to industry and the environment.
“We are thrilled to have the support of Innovate UK for this ambitious project,” said Donna Lyndsay, Chief Executive Officer of True Position. “Our team is committed to pushing the boundaries of what is possible in location technology, and this investment allows us to accelerate our research and deliver solutions that make a tangible difference across multiple sectors.”

About The True Position
The True Position is a UK innovator in location and positioning technologies. Developed by a team with a strong track record of delivering high-performance solutions for complex environments, the company is recognised for its technical expertise and commitment to advancing the use of geospatial and Earth observation data to solve some of our most significant global challenges.
About Innovate UK
Innovate UK, part of UK Research and Innovation, is creating a better future by inspiring, involving and investing in businesses developing life-changing innovations.
We provide targeted sectors with expertise, facilities and funding to test, demonstrate and evolve their ideas, driving UK productivity and economic growth. Join our network and communities of innovators to realise the potential of your ideas and accelerate business growth. Innovate UK: inspiring business innovation.
For Further Information
· Email: info@thetrueposition.com
· Website: www.thetrueposition.com
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